WHY TCL?

Our company

Founded in 1981, TCL Electronics (HKSE 01070) is a leading company for Consumer Electronics with 25,000 employees across 78 countries and is now ranked Number 2 TV brand worldwide.

TCL Electronics has developed specific expertise, promoting vertical integration, i.e. manufacturing its LED TVs from A to Z. TCL is one of the fastest growing High-Tech Brands in the World. Starting 2020, TCL Electronics Europe is expanding into new categories, like Air Conditioning, Major Domestic Appliances and IOT products.

Our strengths

High development ambitions

International outreach

Vertical integration

Worldwide brand with offices in Madrid and Barcelona

The role

The Online Marketplace Specialist will own the day-to-day operations and performance of TCL’s key e-commerce marketplace channels across global and regional platforms. This role requires a hands-on operator who can manage the full channel lifecycle – from product listing to paid campaigns – while bringing a strong understanding of both Western and Chinese marketplace ecosystems. You will report directly to the Department Manager.

Key accountabilities

1. Marketplace Operations

Manage end-to-end product listing processes across assigned channels, including titles, descriptions, images, and content accuracy.

Own channel health monitoring and resolve listing issues, suppressed content, or compliance flags proactively.

Maintain up-to-date product catalogues across platforms ensuring consistency and quality.

2. Pricing & Promotions

• Execute pricing strategies in line with channel guidelines and competitive positioning.
• Coordinate and implement promotional campaigns, deals, and seasonal activations across platforms.
• Monitor competitor pricing and flag opportunities or risks to the Channel Manager.

3. Advertising & Performance

• Set up, manage, and optimize paid advertising campaigns (Sponsored Products, display, etc.) across assigned marketplaces.
• Track and report on key performance metrics including sales, traffic, conversion, and ad-spend efficiency.
• Compile regular performance reports and provide actionable insights.

4. Cross-channel Coordination

• Work closely with internal teams (marketing, logistics, finance) to ensure smooth campaign and launch execution.
• Liaise with marketplace account teams and support contacts to escalate and resolve operational issues.

Your profile

• Minimum 3 years of hands-on experience managing e-commerce marketplace channels, with proven track record on Amazon and/or AliExpress as a hard requirement.
• Solid working knowledge of at least two Chinese marketplace platforms (e.g. JD.com , Joybuy, Pinduoduo, Tmall, 1688) — full mastery not required, but real exposure is essential.
• Familiarity with emerging platforms including TikTok Shop and Temu.
• Experience managing the full channel scope: listings, ads, pricing, and promotions.
• Analytical mindset with comfort working in Excel/Google Sheets and marketplace reporting dashboards.
• Clear and proactive communication style suited to international and cross-functional stakeholder environments.
• Familiarity with or willingness to learn AI tools and automation to support channel efficiency and reporting workflows.
• Based in Madrid.