TCL
Tech-Sales (Presales) Engineer – Iberia | Madrid
We’re growing our team and looking for a Pre-Sales Consultant with a strong commercial mindset and solid technical foundations in Digital Signage, LED displays, and Professional AV .
If you love engaging with customers, shaping solutions, and influencing decisions, this role puts you right at the center of the action.
What You’ll Do
Be the face of our technology
• Lead customer meetings, demos, and presentations.
• Understand customer needs and turn them into compelling solutions.
• Build trust with decision-makers across Spain and Portugal.
• Deliver product and solution training to partners, integrators, and end-customers.
• Provide internal training to upskill the sales team on new technologies and product updates.
Shape winning solutions
• Co-design standout Digital Signage and LED solutions with the sales team.
• Prepare high-impact proposals and value-driven arguments.
• Support RFP/RFQ processes with clear technical-commercial documentation.
• Create training materials (playbooks, demo scripts, guides) to support consistent solution positioning.
• Train channel partners on how to present, size, and position our solutions.
Drive business growth
• Identify upsell and cross-sell opportunities.
• Position our portfolio as the preferred choice in the market.
• Act as a strategic advisor for integrators, distributors, and end-customers.
• Support partner onboarding through structured training and enablement programs.
• Participate in trade shows, webinars, and workshops as a technical trainer and brand ambassador.
Technical Skills
• Solid understanding of LED technologies (pixel pitch, brightness, HDR, refresh rate).
• Knowledge of Digital Signage ecosystems (CMS, media players, SoC).
• Basic AV integration: signal distribution, controllers, connectivity.
• Ability to interpret technical documentation and diagrams.
Commercial Skills
• Excellent communication and storytelling.
• Consultative sales approach and strong relationshipbuilding.
• Ability to simplify technical concepts into business value.
• Confident presenter (in person & online).
• Strategic mindset and strong ownership.
Experience & Background
• Experience in Presales, Technical Sales, Account Management, or Business Development.
• Background in AV, Digital Signage, LED, IT, or related tech sectors.
• Fluent in Spanish & English; Portuguese is a strong plus.
• Experience with integrators, distributors, or enterprise clients is highly valued.
Location
• Based in Madrid
• Willing to travel across Spain & Portugal
Por favor, para solicitar este trabajo visita es.whatjobs.com.

